Lilydale Investment Blueprint
Lilydale - The gateway to grow
A range of opportunities in the urban heart of the Yarra Ranges
Lilydale is entering a period of transformation. It is the region's civic, commercial and transport hub. Lilydale sits at the intersection of metropolitan Melbourne and the Yarra Valley. The Yarra Valley is one of Australia's most recognised lifestyle, tourism and agricultural regions. It is a place with strong foundations and even greater potential.
Why Lilydale, why now?
Together, these forces are creating new opportunities for investment, development and business growth. Lilydale is no longer simply a gateway to the Yarra Valley. It is becoming a destination in its own right. For investors, developers, businesses and landowners, the opportunity is clear. Help shape the next evolution of a town centre poised for growth.
Lilydale offers a combination of advantages rarely found in a single location:
- A designated Major Activity Centre serving the broader Yarra Ranges region.
- Direct rail connections to metropolitan Melbourne and access to major transport corridors.
- More than 80 hectares of redevelopment opportunity within the activity centre.
- Growing residential demand driven by nearby growth areas and significant new housing communities.
- Strong education, health, civic and community infrastructure.
- Established retail, commercial and employment precincts.
- Immediate access to the Yarra Valley and Dandenong Ranges.
- A broad range of food, wine and nature-based visitor experiences.
- A lifestyle offering that attracts residents, workers, students and visitors alike.
These strengths provide the foundation for investment across:
- housing
- mixed-use development
- commercial space
- health
- hospitality
- education
- visitor accommodation
- supporting services.
The Blueprint: Turning opportunity into investment
The Lilydale Investment Blueprint is more than a vision document. It is a roadmap for unlocking investment and accelerating the town centre's transformation.
The Blueprint is a compelling investment proposition that brings together:
- strategic development sites
- major infrastructure
- education assets
- transport connections
- growing housing demand
- established commercial activity.
It identifies where opportunity exists and why Lilydale is positioned for growth. It also outlines how public and private investment can work together. This will help deliver a more vibrant, connected and prosperous centre.
The Blueprint provides a shared framework for landowners, developers, businesses, investors and government partners to align around that future and help bring it to life.
Download the Blueprint(PDF, 8MB)
At its heart is a simple idea: great centres are built around people.
More people living, learning, working and spending time in Lilydale will support:
- new housing
- stronger local businesses
- hospitality
- services
- employment
- events
- civic life.
The result is a more active, walkable and commercially successful town centre. This will benefit both investors and the community.
The Blueprint provides a shared framework for:
- landowners
- developers
- businesses
- investors
- government partners.
The shared framework helps align sectors and enables delivery.
Council ready to partner
Council is actively supporting investment that strengthens Lilydale's economic future and community identity. Our Economic Development and Investment team works alongside investors, developers, businesses and landowners. We're here to enable opportunities, navigate planning considerations and facilitate productive conversations.
We know successful investment outcomes rely on strong partnerships. We will be:
- proactive
- responsive
- solutions-focused.
Lilydale's future is taking shape. The Investment Blueprint shows where the opportunities are and how we can realise them together.
Contact investment support
If you would like to get in touch with our Economic Development and Investment team, please contact us via email invest@yarraranges.vic.gov.au or phone 1300 368 333.