Riding the Business Recovery Rollercoaster Series

Next date: Tuesday, 11 May 2021 | 09:30 AM to 11:30 AM

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About the series

Over the next 12 months it will be critical to plan how to fit into the new post-COVID world and recognise new opportunities.

Yarra Ranges Council is invested in supporting local businesses and their recovery. Council is extending an invitation to participate in a heavily subsidised series of workshops and private one-on-one consultations with a highly-regarded Business Advisor where you will receive a 3 year strategy plan tailored to your business. 

Limited number of places available. Expressions of interest closing soon. Register now!


Rebuild your Business Mindset

  • identify and foster strategies for innovation, adaption and change
  • manage COVID-19 recovery and growth

Develop and Diversify your Business

  • identifying the true needs of your target market to find new pathways to growth
  • SWOT analysis and skills development to improve financial and resource management decision-making

Creating a Customer-centric Business

  • how to differentiate your business to maximise all opportunities for growth
  • the customer experience:  build alignment between: you (including your staff/team), your business and your customers

Marketing for the New World

  • develop a marketing plan that adapts to each Stage of Growth
  • develop image and brand integrity
  • digital communications to attracting new business and improve service delivery
  • building successful networks and collaborations

The above topics lay the groundwork to create a:

  • 3 Year Strategy Plan purposely tailored for your business, created by yourself and the Business Advisor

(Refer to brochure in Related Information)


This opportunity is open to any small business trading in the Yarra Ranges that meets the following minimum requirements: 

  • Has been trading for a minimum of 3 years
  • Either employs staff or utilises contractor services on a consistent basis
  • Has a current website
  • Business is located within Yarra Ranges 
  • Commit to attending the Riding the Business Recovery Rollercoaster Series

Note: Due to limited spots available, only one person may register per ABN. 



Financial Investment: $50 will provide an invaluable experience in excess of $1000 per business. Payable upon confirmed selection.


  • Four 2-hour fortnightly workshops 
  • Two one-on-one consultations with the business advisor totalling (3 hours)
  • Three check-ins by Yarra Ranges Council within 12 months of completing workshop
  • It is expected you will attend and participate in all aspects of the program

Event dates


Time:   9.30am - 11.30am
Day:    Tuesday; fortnightly
Dates: 11th May, 25th May, 08 June, 22nd June

One-on-One Consultations:
Commencing from May 24 - final round completed by August 31 

  • 1st session shall gather information to create the strategy plan
  • 2nd consultation shall create the strategy plan

Are you ready for the ride? 


About the ION Group

The Riding the Recovery Rollercoaster Workshop Series is delivered in partnership between Yarra Ranges Council and ION Group.


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  • Tuesday, 11 May 2021 | 09:30 AM - 11:30 AM
  • Tuesday, 25 May 2021 | 09:30 AM - 11:30 AM
  • Tuesday, 08 June 2021 | 09:30 AM - 11:30 AM
  • Tuesday, 22 June 2021 | 09:30 AM - 11:30 AM


Online via Zoom

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